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A Push for American Men’s Wear

A focus to menswear returns.

A focus to menswear returns.

Men’s wear has long played second fiddle at New York Fashion Week, though a handful of respectable designers and labels like Duckie Brown, Nautica, Joseph Abboud, Tommy Hilfiger and Michael Bastian continue to show their clothes for guys amid a sea of competition for attention from women’s designers. A lot of big guns decamped for market weeks in Europe a while ago, so Calvin Klein and Tom Ford usually show in Milan and Scott Sternberg of Band of Outsiders took his collection to Paris this summer.

Coverage from in and around the New York shows.  Now London is putting a bigger focus on men’s wear shows and Mr. Ford has said he will show there in January.  But what’s wrong with New York?

Dan Peres, the editor in chief of Details, said the time was right for American designers to assert themselves here, especially since men’s wear has been growing in stature in recent years. So the magazine has rented a space at the Lincoln Center branch of the New York Public Library (at 40 Lincoln Center Plaza) to encourage designers to show here. They won’t be charged for the space, which is a big savings for designers since the runways at the neighboring Mercedes-Benz Fashion Week typically cost tens of thousands of dollars.

“Important things are happening in men’s fashion,” Mr. Peres said. “There should be a sharper focus on it here.”

Marlon Gobel, Bespoken, Mark McNairy, Gilded Age and John Bartlett have taken the magazine up on its offer and will have shows there during the Fashion Week that begins next Thursday.

By Eric Wilson, August 29, 2012.  For the full article, please click here: http://runway.blogs.nytimes.com/2012/08/29/a-push-for-american-mens-wear/?ref=fashion

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