How art gets generated.
The assortment, which will go on sale this Wednesday, July 24, include t-shirts, sweatshirts, a baby onesie, and a canvas tote bag. All of the items will feature visuals inspired by or relating to the High Line. One cream t-shirt features a bird’s-eye view of the park created by artist Peter Brown, and other items feature Joel Sternfeld’s photography or George Olsen’s botanical illustrations. Even the High Line’s logo, created by graphic designer Paula Scher, makes an appearance.
Prices run from $15 to $78, and the items will be available at the High Line Shop, onJCrew.com, and in a few J.Crew locations in New York. All of the proceeds will be donated to Friends of the High Line.
This partnership is the first in J.Crew’s Garments for Good program, which will feature other charitable product lines in the future. Below, a look at J.Crew’s full collaboration with the High Line.